{"id":138409,"date":"2020-09-30T02:02:12","date_gmt":"2020-09-29T20:32:12","guid":{"rendered":"https:\/\/arunachaltimes.in\/?p=138409"},"modified":"2020-09-30T02:02:12","modified_gmt":"2020-09-29T20:32:12","slug":"trg-in-group-marketing-imparted","status":"publish","type":"post","link":"https:\/\/arunachaltimes.in\/index.php\/2020\/09\/30\/trg-in-group-marketing-imparted\/","title":{"rendered":"Trg in group marketing imparted"},"content":{"rendered":"<p style=\"text-align: justify;\">\n<p style=\"text-align: justify;\"><strong>TAFRALIANG, Sep 29:<\/strong> Twenty-five farmwomen and rural youths benefitted from a training programme on &#8216;Group marketing: An effective approach for enhancing the income of marginal farmers&#8217;, organized here by the Anjaw KVK on Monday.<\/p>\n<p style=\"text-align: justify;\">The KVK&#8217;s social sciences specialist, S Peter Singh motivated the farmwomen to &#8220;go for group marketing,&#8221; and encouraged the farmers to &#8220;take up processing and value addition of large cardamom, as it is one of the major crops of the district.&#8221;<\/p>\n<p style=\"text-align: justify;\">Several marketing strategies were also disseminated to the farmers. Singh highlighted the role and importance of SHGs in improving the socioeconomic life through execution of income-generating activities such as vegetables cultivation, poultry farming, food processing, mushroom cultivation, handloom, etc.<\/p>\n<p style=\"text-align: justify;\">Horticulture scientist Rebecca Eko spoke on the &#8220;importance of women&#8217;s role in generating income through expansion of crops under horticulture,&#8221; and urged SHG members to put more emphasis on processing ginger and turmeric.<\/p>\n<p style=\"text-align: justify;\">Agronomy scientist Naveen Khoisnam dwelt on the &#8220;importance of cereals, pulses and vegetable crops in the district, which went on deficit as per the population requirement.<\/p>\n<p style=\"text-align: justify;\">&#8220;Therefore, with a view to cope up the hampering production and productivity of crop, farmwomen, rural youths and farmers should go for cultivation in group approach,&#8221; he said.<\/p>\n<p style=\"text-align: justify;\">Programme assistant Keshab Chandra Gogoi explained the use and advantage of the mobile advisory app &#8216;Smart NE Kisan&#8217;, developed by the Anjaw KVK, through which farmers can get information on cultivation practices, plant diseases, control measures, etc.<\/p>\n<p style=\"text-align: justify;\">\n<p style=\"text-align: justify;\">\n","protected":false},"excerpt":{"rendered":"<p>TAFRALIANG, Sep 29: Twenty-five farmwomen and rural youths benefitted from a training programme on &#8216;Group marketing: An effective approach for enhancing the income of marginal farmers&#8217;, organized here by the Anjaw KVK on Monday. The KVK&#8217;s social sciences specialist, S Peter Singh motivated the farmwomen to &#8220;go for group marketing,&#8221; and encouraged the farmers to [&hellip;]<\/p>\n","protected":false},"author":2,"featured_media":0,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[2],"tags":[],"class_list":{"0":"post-138409","1":"post","2":"type-post","3":"status-publish","4":"format-standard","6":"category-state-news"},"_links":{"self":[{"href":"https:\/\/arunachaltimes.in\/index.php\/wp-json\/wp\/v2\/posts\/138409","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/arunachaltimes.in\/index.php\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/arunachaltimes.in\/index.php\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/arunachaltimes.in\/index.php\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/arunachaltimes.in\/index.php\/wp-json\/wp\/v2\/comments?post=138409"}],"version-history":[{"count":0,"href":"https:\/\/arunachaltimes.in\/index.php\/wp-json\/wp\/v2\/posts\/138409\/revisions"}],"wp:attachment":[{"href":"https:\/\/arunachaltimes.in\/index.php\/wp-json\/wp\/v2\/media?parent=138409"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/arunachaltimes.in\/index.php\/wp-json\/wp\/v2\/categories?post=138409"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/arunachaltimes.in\/index.php\/wp-json\/wp\/v2\/tags?post=138409"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}